Photography plays a crucial role in storytelling, providing a glimpse into the vibrant life at SUNY Fredonia. By harmonizing our photographic style and approach, we strive to create a unique visual identity that reflects the dynamic spirit and community of our campus.
Portrait
We put the spotlight on students, faculty, alumni, and staff with portrait-style photography. This allows us to capture their personality and unique Fredonia stories. Portraiture should be captured in natural surroundings, candidly with warm and friendly tones. Subjects should feel natural and present.
Hands-On
Our hands-on photography shows our subjects engaged in real activity and captures hidden moments in the lives of Fredonians. Whether in a lab or on campus, it can give our audience a sense of place and highlight different programs and/or fields of study. Use bright natural light and a shallow depth of field to consistently depict our subjects. Incorporate students collaborating together to keep our photography rooted in a human element.
Campus Scenics
We are proud of our location and humbled by our surroundings, so we want to show it in its best light. Literally. Sweeping landscapes of campus or the natural environment should be naturally lit using simple angles to highlight the subject in depth of field. Be sure to use photography from all seasons, not just one.
